Industry · Pharma & API Manufacturing

Salesforce for pharma and API manufacturers

Win more B2B business with one view of enquiries, quotations, key accounts and regulatory documents — from first RFQ to repeat orders.

Illustration of a key account pipeline screen built on Salesforce
What We Do

Zime implements Salesforce for pharmaceutical and active pharmaceutical ingredient (API) manufacturers. We manage B2B enquiries, quotations, key accounts, regulatory document requests and repeat orders on Sales Cloud and Service Cloud, integrated with your ERP, so commercial teams respond faster and grow account revenue.

Why do pharma and API sales teams lose deals they should win?

B2B pharma sales run on long cycles, technical documents and relationships that live in inboxes.

Enquiries scattered across inboxes

RFQs from exporters, distributors and hospital chains arrive by email and trade portals, with no single owner.

Slow quotations

Pricing, availability and approvals sit in spreadsheets and the ERP, so responses take days.

Document requests stall deals

DMFs, CoAs and audit questionnaires are tracked by email while buyers wait.

Key accounts managed from memory

Reorder timing, contract terms and contacts leave when a sales manager does.

How we solve it

How does Zime run pharma B2B sales on Salesforce?

We bring every enquiry, quotation and document request into one pipeline linked to the account, with ERP price and stock data alongside it. Teams see what each key account buys and when, and a customer portal lets approved buyers download documents themselves.

1Capture enquiries

Email, web and trade-portal RFQs become tracked opportunities with an owner.

2Quote faster

Approved price lists, ERP stock and approval rules speed up every quotation.

3Grow accounts

Reorder prompts, contract renewals and account plans drive repeat business.

What's included

Enquiry-to-order pipeline

RFQs to confirmed orders in one view.

Quotations & approvals

Price lists, discount rules and approval flows.

Regulatory document requests

DMFs, CoAs and questionnaires tracked to closure.

Customer portal

Buyers download approved documents themselves.

Key account plans

Targets, contacts and reorder cycles per account.

ERP integration

Price, stock and order status from your ERP.

Tender tracking

Government and hospital tenders with deadlines.

Quality complaints

Complaints routed to QA with full traceability.

Tied to outcomes

Business outcomes this solution is designed to improve

Every solution we build is shaped around the results that matter most to the business. Technology is the enabler, not the goal.

Enquiry-to-quote time
Quote-to-order conversion
Key account revenue growth
Document request turnaround
Accelerator

Distributor Management System

If you sell formulations through distributors, add stockist orders, schemes and secondary sales visibility.

Explore the accelerator
Related

Platforms and services for pharma and API manufacturers

See case studies →

Salesforce for pharma and API manufacturers: FAQs

Can Salesforce integrate with our ERP?

Yes. We integrate Salesforce with ERPs such as SAP, Oracle and Tally, so price lists, stock and order status appear alongside each account and confirmed orders flow back without re-entry.

Can buyers download CoAs and other documents themselves?

Yes. A customer portal lets approved buyers download certificates of analysis, specifications and other documents, and raise requests that route to your QA or regulatory team.

Is this the same as a CRM for medical representatives?

No. This setup is built for B2B manufacturing sales — RFQs, quotations and key accounts. If you also sell through distributors, we add our Distributor Management System accelerator.

Do you support export markets?

Yes. Multi-currency pricing, country-specific documents and export enquiries are supported, so teams selling to regulated markets work from the same system.

Map your B2B pharma sales process to Salesforce.

Schedule a 30-minute consultation. Tell us the outcomes you're working towards, and we'll show how Salesforce could support them.

Schedule ConsultationTake the 3-minute readiness assessment →